WassailFest is held in conjunction with Christmas on Broadway beginning the Thursday following Thanksgiving through the first Saturday of December.
What is Wassail (sounds like ‘wassle’)?
In Old English, the word meant ‘be you healthy’; it came to be known as hot mulled cider,traditionally drunk during wassailing, a medieval ritual intended to ensure a good cider apple harvest the following year.
Businesses provide visitors with free cups of Wassail and then the visitors compare the various Wassail recipes and vote for their favorite. The business receiving the most votes is the Wassail Meister for the year and receives a hand-carved trophy to display in their business until the next WassailFest.